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Business Development Executive

You are a creative, energetic, results-driven sales professional with a passion for obtaining new business to drive revenue growth. As a Business Development Executive, you play an integral part on our Sales team in researching and prospecting new clients, developing lasting relationships, and are responsible for qualifying prospects as well as owning their sales experience from the first point of contact to closed-won! You must be an ambitious, achievement-oriented hunter who is passionate about technology, and thrives in a fast paced environment.


The position may require light travel for tradeshows and other related activities, but is primarily based out of our office location and reports directly to the Director of Sales.

What we’d like you to do:

  • Identify and develop opportunities to obtain new clients and support revenue growth
  • Manage a sales forecast and pipeline to ensure monthly, quarterly and annual sales targets are met
  • Drive the entire sales cycle from prospecting through to closing to continually secure new business
  • Prospect for new business/lead generation through cold-calling, networking and leveraging social media such as LinkedIn
  • Provide a solutions-based approach to selling the Media Sonar product and services and build strong relationships with prospective clients
  • Use Salesforce to maintain current opportunities and track sales activities
  • Ask questions to uncover pain points and effectively match tailored business solutions to the needs of prospects
  • Provide prospects with competitive business and industry insights and work closely with Marketing, Sales and Product Development as it relates to product/marketing planning, messaging, and lead initiatives
  • Other duties as required

You should be someone who has/is:

  • Minimum of 3 years of business development, inside sales or related experience in a competitive software industry
  • University or College degree with demonstrated excellence in your field of study. Marketing, Business or Communications background would be ideal
  • Strong prospecting and lead generation experience
  • Proven ability to meet and exceed revenue targets
  • Comprehensive understanding of a sales process and how to manage a sales funnel
  • Significant knowledge and experience in the social media space, including LinkedIn, Twitter, Instagram, Facebook, and blogs
  • Superior written and verbal communication with excellent presentation skills
  • Self-motivated with the ability to work independently, retain flexibility and maintain composure under pressure
  • Energy and creativity a must
  • Due to the nature of our industry, you could be asked to submit a police background check and associated confidentiality agreement

Apply Now

If you are interested in an exciting opportunity and the chance to work with an experienced group in a fun and entrepreneurial technology company, fill out this form and tell us a bit about you and why you want to work with us. Please note that due to the high volume of applications we receive, only individuals selected for an interview will be contacted.

Please upload your cover letter and resume in PDF format.

We are an equal opportunity employer and are committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act, 2005 (AODA). Media Sonar will provide accommodations to any job applicants with disabilities throughout the recruitment process. If you require an accommodation, please notify Human Resources and we will work with you to meet your needs. We thank all candidates for their interest, however only selected candidates will be contacted for an interview. No phone calls please.